The Anchor Blog

Texts about what's happening in the world of sports and also thoughts on the Nordic sports landscape in general.

Rasmus Hallbäck

Jun 1, 20201 min read

Nordic Sport Fans and Returning to the Stands - a Short Study

Anchor Sport Business Advisors collected views of sports fans in the Nordics on potential changes in fan behaviour due to the COVID-19 pande

Rasmus Hallbäck

May 5, 20206 min read

In case you haven’t been living under a rock for the past months, you might have noticed that there hasn’t been that much live sport...

Rasmus Hallbäck

Sep 4, 20195 min read

Earlier this summer I came across an episode of a podcast which among other things, discussed the phenomenon of “sports washing” in...

Rasmus Hallbäck

Jun 26, 20196 min read

With the recent news regarding the new head coaches for the Finnish national teams I thought it would be interesting to take a look at...

Rasmus Hallbäck

May 31, 20195 min read

Some thoughts on the challenges that most Nordic sports organisations face.